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Meghan Markle leaves people divided over 'insane' price of new chocolate bars

Home> News> Celebrity

Updated 16:01 5 Dec 2025 GMTPublished 15:58 5 Dec 2025 GMT

Meghan Markle leaves people divided over 'insane' price of new chocolate bars

The Duchess of Sussex's new As Ever chocolate has divided people with their opinions

Britt Jones

Britt Jones

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Meghan Markle's new As Ever chocolate bars have been getting a lot of different reactions from online users.

It’s no surprise that Markle has something special up her sleeve just before Christmas.

After all, she has been sharing handy tips and tricks and cooking secrets for months since her Netflix show, With Love, Meghan, aired earlier this year.

But now she’s getting a sweet tooth.

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The 44-year-old former royal announced her three limited edition chocolates yesterday (4 December) which use 'signature' ingredients from her homemaking brand.

The bars include a milk chocolate bar with shortbread cookies and bee pollen, a white chocolate bar with edible flower sprinkles and hemp hearts, and a dark chocolate bar containing raspberry spread and sea salt.

These offerings take Markle’s famous flower sprinkles, shortbread mix and raspberry jam and incorporate them into chocolate.

Then, of course, as Markle has bees, the pollen is a great addition to the mix.

But some people have a lot to say about the announcement.

On social media, people have been criticising the ingredients, as well as the price of $12 per bar (£8.99).

One person wrote: “She's got to be joking. $12 for a CHOCOLATE BAR? With weird [flavours] in it? Like who ruins chocolate with flower sprinkles? And bee pollen? Leave that for the bees.”

"Meghan's launched her chocolate bars, which will set you back $12 per bar. Insane!" another commented.

Someone else scathed: “There's NO WAY I'd pay $12 for a random chocolate bar with weeds in it. Gross.”

“That's a lot of money for a candy bar,” one person decided.

However, there were also people who enjoyed the idea of the chocolate bars.

One person said after seeing the announcement, which also showed Markle at a chocolate factory where her bars were being prepared and packaged: “So fun to see #DuchessMeghan in the chocolate factory, showing us where the magic & sweetness happens.”

Meghan Markle's show has been displaying a lot of her skills and products (Netflix)
Meghan Markle's show has been displaying a lot of her skills and products (Netflix)

Another said: “Stunning vintage feel, illustrations of the flavors, and the brand icon hummingbird!! Chefs kiss on branding!!”

Someone else wrote: “Happy for you Meghan. We now have As Ever chocolates.”

According to the As Ever website, the chocolates have been so successful that they’ve already sold out.

Now, this isn’t the first time Markle has gotten flack online, as she recently was at the receiving end of people making fun of her canning tongs.

But equally, she’s also been defended for her show and her products too.

When she was spotted using her canning tongs the ‘wrong’ way around, fans were quick to reveal that she was using them just fine, and that people were simply being too picky.

Featured Image Credit: Netflix

Topics: TV and Film, Celebrity, Social Media

Britt Jones
Britt Jones

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